Vitas Group
Vitas Group AB (formerly BLS Industries) wanted a new, simple website with a modernized design that could present their four strong brands - Purus, JAFO, Unidrain and Trio Perfekta - in a coherent and visually appealing way. The knowledge of itpilot's digital expertise from previous successful collaborations with two of their strong brands, Unidrain A/S and Purus AB, made the choice easy for Vitas Group – they chose itpilot to lead them through this digital transformation
Our design and communications department set the tone by preparing a design brief that created an aesthetic common thread between Vitas Group and their brands Purus and Unidrain. The focus was on modernisation, ease of use and visual coherence, which creates a uniform and recognizable experience for visitors.
Developed with WordPress & Elementor
To meet Vitas Group's desire for easy administration and updating, the website was developed in WordPress with the powerful page builder Elementor. This combination is not only user-friendly, but also allows for flexible customization without in-depth technical knowledge. Elementor's drag-and-drop functionality makes editing and adding content intuitive and visual.
The combination of WordPress and Elementor also creates the framework for the new websites for Unidrain and Purus. This creates a common thread through the platforms across the organisations.
At itpilot, we don't just develop websites. We also ensure that our customers learn how to manage their new website themselves. We do this through customized training that is based on the new website's setup. Through our collaborations with Unidrain and Purus, Vitas Group has therefore also learned to manage their new website.
Who is Vitas Group AB?
Vitas Group is Scandinavia's leading supplier of water solutions for bathrooms, kitchens and demanding environments. The primary product segments include floor drains, stainless steel drain channels, indoor waste systems, pipes and fittings, stainless steel fixtures and stainless steel sanitary equipment.
Vitas Group operates with strong brands such as JAFO, Purus, Unidrain and Trio Perfekta. These brands operate independently, giving them the freedom to develop unique products and concepts in close collaboration with customers and markets.
You can read much more about Vitas Group at vitasgroup.se.
