KC Jewelry has chosen itpilot as their Danish Odoo partner
The Spanish jewelry chain Miramira opened the doors to their first Danish store located in the middle of Copenhagen during the autumn holidays. The company behind the Danish store is KC Jewelry ApS, and they have chosen itpilot as their Danish Odoo partner.
Miramira: A fast-growing jewelry chain
Miramira was established in Madrid in 2022 and focuses on offering quality jewelry at competitive prices with a collection that appeals to a wide audience. From the start, Miramira has had an international strategy, which has led to rapid growth with more than 240 stores in over 20 countries such as Spain, Portugal, Italy, Germany and the Netherlands – and now also Denmark.
KC Jewelry ApS is behind the Danish branch of Miramira. The company is led by CEO Karina Lentz Söderstjerna, and their efforts are crucial to establishing Miramira in Denmark and ensuring the efficient operation of the store on Frederiksborggade in Copenhagen.
KC Jewelry ApS is responsible for the daily operations and customer service in the Miramira store, and their focus is to create a successful introduction of the jewelry chain for Danish customers.
A strategic collaboration on Odoo
Miramira uses Odoo as their primary ERP platform across their entire international organization. This contributes to a consistent and integrated operation regardless of geographical location.
Although Miramira has a Spanish Odoo partner associated with the head office in Spain (and the rest of the chain), KC Jewelry chose to find a Danish Odoo partner who knows the local conditions and requirements – especially in connection with the accounting law. They chose itpilot.
The Spanish Odoo partner has been responsible for the implementation in the store, which follows the chain's structure. itpilot has then ensured the local integrations and advised KC Jewelry on Danish matters, including POS and accounting. We know the possibilities in the Danish market, and have therefore also been able to ensure that KC Jewelry has the right integration between Odoo POS and the payment terminals in the store.
Our collaboration includes strategic sparring in connection with Odoo. We advise on, among other things, setup in relation to Accounting, and ensuring that reporting in Odoo meets the requirements of the Danish Accounting Act. In addition, we focus on supporting operations within the most central Odoo apps for KC Jewelry:
- POS (Point of Sale)
- Inventory
- Accounting
Karina Lentz Söderstjerna states
Our strategy for Miramira in Denmark has from the start included both a significant physical presence in Copenhagen and a robust digital infrastructure. Therefore, it has also been important for us to find a partner who is not only skilled in Odoo, but who can also provide us with strategic sparring that is relevant to Danish conditions. Especially within accounting and POS, itpilot's knowledge and expertise has ensured us effective solutions and important integrations, which gives us great security and the opportunity to focus on growth.
Our future cooperation
We are happy that KC Jewelry has chosen us as their Odoo partner in this exciting phase of Miramira's establishment in Denmark. The partnership emphasizes the many advantages of having a local partner who understands Danish business and regulatory requirements and can provide strategic and technical sparring. It also minimizes language barriers and ensures that technical integrations with local systems, such as payment terminals, function optimally.
We look forward to continuing our strategic sparring and to following Miramira's development on the Danish market in collaboration with KC Jewelry ApS.
